- “Kia Squares” affords gamers as much as 4 possibilities to win a brand new Kia car on the finish of every quarter on Sunday
- Enter for an opportunity to win at www.kiasquares.com. Sweepstakes begins at 12:00 a.m. ET on 2/4 and ends at 5:30 p.m. ET on 2/9
- For extra info on “Kia Squares,” try Kia America’s Instagram (@kiausa) and TikTok (@kiausa) accounts
With greater than 100 million individuals set to tune into the Massive Sport, Kia America is suiting up for the launch of the “Kia Squares” game-within-a-game car sweepstakes1. As a soccer staple in dwelling rooms throughout the nation, entrants whose numbers on the ten-by-ten grid match the final digits of the rating on the finish of every quarter may have an opportunity to win a brand new Kia car.
From 12:00 a.m. ET on February 4, 2025 to five:30 p.m. ET on February 9, 2025, Kia’s Instagram and TikTok accounts shall be directing audiences to a second-screen cellular expertise at www.kiasquares.com, the place gamers can select a sq. on the sport grid anytime throughout that window. The grid’s rows and columns shall be randomly assigned numbers 0-9 and every sq. will show a Kia car. The final digit of every group’s rating on the finish of every quarter will correspond to a sq. on the grid. All entrants who chosen that sq. shall be entered into that quarter’s random drawing for an opportunity to win a Kia car. A complete of 4 Kia autos shall be awarded, one after every quarter. Every winner shall be awarded one of many following eight Kia autos, as proven on their chosen sq. (colours and choices might fluctuate): the all-electric three-row EV9 GT-Line SUV; the EV6 GT-Line; the Sportage X-Professional SUV; the Sorento X-Professional SUV; the Telluride X-Professional SUV; the K4 GT compact sedan; the K5 GT mid-size sedan; or the Carnival SX Status HEV.
“Kia Squares affords soccer followers an interactive option to take part within the recreation and gives not solely a enjoyable approach for followers to root for his or her favourite group but in addition an opportunity to win one among Kia’s award-winning autos, together with the all-electric EV9 which is the reigning World Automotive of the 12 months,” mentioned Russell Wager, vice chairman, advertising and marketing, Kia America. “Kia Squares is designed to interact soccer followers on their digital units and elevate the Massive Sport viewing expertise.”
Chosen squares shall be introduced at 4 separate instances all through the period of the sport – on the finish of every quarter in response to that quarter’s rating – so the tip of each quarter of the Massive Sport is an opportunity to win.
“This artistic method permits us to work together with followers of the sport – and followers of the Kia model – at a number of factors throughout the broadcast,” continued Wager. “As an alternative of being passive observers throughout the recreation, individuals can actively take part within the sweepstakes and have interaction with common social media platforms – Instagram and TikTok. We’re excited to see the blitz of exercise the Kia Squares game-within-a-game expertise will generate.”
The Kia Squares sweepstakes marketing campaign will embrace on-line digital and social elements together with, 15- and 6-second on-line movies: digital banner advertisements; social media skins; and on-line social media advert placement on TikTok, Meta and YouTube.
[1] NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. ALL WINNERS ARE SUBJECT TO VERIFICATION OF ELIGIBILITY. Void the place prohibited by regulation. Sweepstakes open solely to authorized residents of the 50 U.S./D.C. age of majority and older. Sweepstakes begins at 12:00 a.m. ET on 2/4/25 and ends at 5:30 p.m. ET on 2/9/25. Odds of successful will rely on deciding on a particular sq. that corresponds with the rating on the finish of every quarter of the sport and the whole variety of entries acquired for the relevant rating for every relevant quarter of the sport. Topic to full Official Guidelines, go to KiaSquares.com. Sponsor: Kia America, Inc., 111 Peters Canyon Street, Irvine, CA 92606. 2024 EV6 GT-Line e-AWD, 2025 K4 GT-Line Turbo, 2025 Sportage X-Professional Status AWD, 2025 Sorento SX Status X-Professional AWD, 2025 Telluride SX Status X-Professional AWD, 2025 EV9 GT-Line e-AWD, 2025 K5 GT, and 2025 Carnival HEV SX Status proven with elective options. Autos proven for illustrative functions solely. Colours and choices might fluctuate.
